About us

I design brands from the ground up

As an independent design studio specializing in brand identity and packaging for food, beverage, and hospitality brands. I work closely with founders and small teams to create expressive brands that feel distinctive, cohesive, and ready for the real world.

15+

15+

Years experience

100s

100s

Of Brands Served

100%

100%

Independent Studio

Services

My Services

Find out which one of our services fit the needs of your garden

Brand Starter

• Brand strategy questionnaire • Primary logo design • Mockups • Brand Guidelines

Perfect for

Small businesses, cafes, and new brands that need a strong visual foundation.

Estimated Duration

2 weeks

Costs

$6800+

Brand Identity

• Brand strategy questionnaire • Primary logo design • Colors • Fonts • Visual Elements • Mockups • Brand Guidelines

Perfect for

For growing food, beverage, and hospitality brands that want a more distinctive identity.

Estimated Duration

3-5 Weeks

Ideal Budget Range

$14,000+

Packaging

• Custom illustrations or patterns • Packaging design (up to 3 SKUs)

Estimated Duration

2 Weeks

Ideal Budget Range

$3,000 – $8,000+

Our work

Selected Work

Sweetey's

Developed a vibrant visual identity for a neighborhood bakery that balances artisanal quality with a playful, welcoming energy. The brand uses a warm, 'toasted' color palette and custom typography to bridge the gap between traditional craft and modern cafe culture.

Garden Makeovers

Sweetey's

Developed a vibrant visual identity for a neighborhood bakery that balances artisanal quality with a playful, welcoming energy. The brand uses a warm, 'toasted' color palette and custom typography to bridge the gap between traditional craft and modern cafe culture.

Garden Makeovers

Sweetey's

Developed a vibrant visual identity for a neighborhood bakery that balances artisanal quality with a playful, welcoming energy. The brand uses a warm, 'toasted' color palette and custom typography to bridge the gap between traditional craft and modern cafe culture.

Garden Makeovers

Wilde

A packaging and branding system designed for a premium, heritage-inspired dog food line. By pairing classic serif typography with clean, minimalist layouts, the design communicates both the brand’s nutritional transparency and its deep-rooted commitment to quality ingredients.

Patios

Wilde

A packaging and branding system designed for a premium, heritage-inspired dog food line. By pairing classic serif typography with clean, minimalist layouts, the design communicates both the brand’s nutritional transparency and its deep-rooted commitment to quality ingredients.

Patios

Wilde

A packaging and branding system designed for a premium, heritage-inspired dog food line. By pairing classic serif typography with clean, minimalist layouts, the design communicates both the brand’s nutritional transparency and its deep-rooted commitment to quality ingredients.

Patios

Don Fuego

An immersive brand experience centered on the raw, elemental nature of open-fire cooking. The visual language uses high-contrast textures and bold, rustic elements to reflect the warmth and social energy of a shared-plate Mexican dining concept.

Rewilding

Don Fuego

An immersive brand experience centered on the raw, elemental nature of open-fire cooking. The visual language uses high-contrast textures and bold, rustic elements to reflect the warmth and social energy of a shared-plate Mexican dining concept.

Rewilding

Don Fuego

An immersive brand experience centered on the raw, elemental nature of open-fire cooking. The visual language uses high-contrast textures and bold, rustic elements to reflect the warmth and social energy of a shared-plate Mexican dining concept.

Rewilding

FAQs

Answering your questions

Got more questions? Reach out to us using the button below

How long does the design process take?

Timelines depend on the complexity of the deliverables. Generally, a standalone logo project takes about 2 weeks, while a comprehensive brand identity requires 3–4 weeks. If we’re adding custom collateral or digital assets, we’ll adjust the schedule accordingly during our kickoff.

How much does a branding project cost?

I offer a range of pricing tiers. Check out my pricing above or by clicking the link in the navigation.

How do we stay in touch throughout the project?

I prioritize clear, asynchronous communication to keep things moving. We’ll use Zoom for deep-dive strategy sessions and initial concept presentations. For day-to-day updates, I utilize email or Loom (recorded video) so you can review progress on your own schedule.

What does the payment structure look like?

Standard projects are split into two stages: a 50% deposit to secure your spot on my calendar, and the remaining 50% due within 15 days of completion. For larger, multi-month engagements, we can establish milestone-based payments.

Let’s make something great together!

If you’re building a brand or launching a product, let’s talk about how thoughtful design can bring it to life.